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Ranking, Wisconsin

Newest wealth firms, including broker-dealer firms in Wisconsin

As of October 2, 2026, Sentinel Advisory Group, LLC ranked #1 in Wisconsin in AdvisorIQ's ranking of newest wealth firms, including broker-dealer firms, with $320.8 million.

Showing all wealth firms, including wirehouses and broker-dealer firms. Independent RIAs only

Firms whose current registration took effect in the 12 months before October 2, 2026, ranked by RAUM (firms with no RAUM rank last). The registration date is the SEC status effective date for SEC-registered firms, so a firm that moved from state to SEC registration counts as new to the SEC, and the earliest approved state registration for state-registered firms. Independent wealth management RIAs are ranked: firms whose individual and high net worth clients hold at least half of their regulatory assets and that offer financial planning or portfolio management for individuals, leaving out broker-dealers, banks and their advisory arms. The all wealth firms view ranks the same way with those broker-dealer affiliated firms added. Asset managers, private fund managers, pension consultants and platform managers are never ranked (see the methodology). State lists use each firm's main office state, or its registration state when the main office is not public. The US list leaves out firms whose main office is outside the United States. Equal values share a rank and are listed by CRD number.

Newest wealth firms, including broker-dealer firms in Wisconsin
Rank Firm City Amount
1 Sentinel Advisory Group, LLC Middleton $320.8 million
2 Paladin Partners Hartland $198.5 million
3 Fiduciary Financial Planning Network Onalaska $175.7 million
4 Sycamore Investment Consulting Services, LLC Broker-dealer affiliated: A wealth firm that is, or is part of, a broker-dealer or a bank: a wirehouse, a broker-dealer or its advisory arm, or a bank's. It appears in the all wealth firms view, not in the main lists of independent RIAs. Madison $159.6 million
5 Central Wealth Management LLC Madison $136.8 million
6 LaSalle Investment Advisors, Inc. Pewaukee $133.6 million
7 Coast Advisory LLC East Troy $122.5 million
8 Professional Financial Management, Inc. Appleton $115.5 million
9 Leach, Bickmore & Weiss Wealth Management, LLC Madison $115.3 million
10 Yahara Wealth Management LLC Madison $112.0 million
11 Sullivan Investment Management LLC Wisconsin Rapids $111.8 million
12 Valley Wealth Management Oshkosh $111.5 million
13 Pavlic Investment Advisors, Inc. Delafield $108.8 million
14 Milborn Advisors, Ltd Milwaukee $107.7 million
15 Jordan Financial Life Planning Kenosha $107.1 million
16 Morgan-Aly Wealth Management, LLC Waukesha $105.3 million
17 LNB Financial LLC Casco $37.2 million
18 Capital Management Investor Services, Inc. Wausau $11.0 million
19 Mapt Capital Madison $5.9 million
20 Launch Wealth Management Waukesha $5.6 million
21 Castle Financial Verona $1.1 million
22 Spruce Hill Capital Madison $0
22 FOUNDER360° Family Office Mequon $0
22 Marchi Investments LLC Waunakee $0
22 Shellcrest Financial LLC Middleton $0
22 Epiphany Health & Wealth Green Bay $0
22 Blackhorn Partners Middleton $0
22 Quintessence Wealth Collective LLC Milwaukee $0
22 Precision Capital Planning LLC Oregon $0
22 Longevity Wealth Advisory LLC Sparta $0
22 Iron Horse Asset Management LLC Neenah $0

31 firms ranked. Figures are as firms reported them on Form ADV.

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Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.