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For asset managers

SEC-registered wealth management firm Broker-dealer affiliated

Bankers Life Advisory Services, Inc.

As of its Form ADV filed March 31, 2026, Bankers Life Advisory Services, Inc., an SEC-registered, broker-dealer affiliated wealth management firm in Chicago, Illinois, reported $2.5 billion in regulatory assets under management across 18,608 accounts, ranking #34 among all wealth firms in Illinois by assets.

Registration

Main office
Chicago, IL
Registration
SEC-registered, Approved
CRD number
281285
SEC file number
801-106953
Registered since
November 18, 2015
Latest Form ADV filing
March 31, 2026
Organized as
Corporation
Fiscal year ends
December
Other offices
136

Key figures

Regulatory assets under management
$2.5 billion
Discretionary
$2.5 billion (99.0%)
Non-discretionary
$25.4 million
Accounts
18,608 (18,569 discretionary)
Clients
14,314, approximate as reported
Employees
433
Advisory staff
433 performing investment advisory functions
Average account
$133,666
Asset growth, 1 year
28.0% (from $1.9 billion a year earlier)
Asset growth, 3-year annual rate
30.3% (from $1.1 billion three years earlier)
Asset growth, 5-year annual rate
25.8% (from $790.7 million five years earlier)
Client growth, 1 year
21.1% (from 11,822)

Broker-dealer affiliated. The firm is affiliated with a broker-dealer (Item 7.A(1)), at least half of its advisory staff are registered representatives of a broker-dealer (Item 5.B(2) against 5.B(1)), and its advisers manage less than $100 million each on average (5.F(2)(c) over 5.B(1)), the pattern of a broker-dealer's advisory arm rather than an adviser that owns a small broker-dealer. It is ranked among all wealth firms, the directory's view that includes wirehouses and broker-dealer firms, not in the main lists of independent RIAs. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among all wealth firms, including wirehouses and broker-dealer firms.

Assets over time

Bankers Life Advisory Services, Inc.: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 3, 2016 to October 2, 2026.
$0$1B$2B$3B201620182020202220242026$2.5BOctober 3, 2016: $0October 2, 2017: $111.0 millionOctober 1, 2018: $183.3 millionOctober 1, 2019: $324.0 millionOctober 1, 2020: $531.7 millionOctober 4, 2021: $790.7 millionOctober 3, 2022: $1.2 billionOctober 5, 2023: $1.1 billionOctober 1, 2024: $1.5 billionSeptember 2, 2025: $1.9 billionOctober 2, 2026: $2.5 billion
Data table
Bankers Life Advisory Services, Inc.: regulatory assets under management
As ofRAUM
October 3, 2016$0
October 2, 2017$111.0 million
October 1, 2018$183.3 million
October 1, 2019$324.0 million
October 1, 2020$531.7 million
October 4, 2021$790.7 million
October 3, 2022$1.2 billion
October 5, 2023$1.1 billion
October 1, 2024$1.5 billion
September 2, 2025$1.9 billion
October 2, 2026$2.5 billion

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
Individuals (other than high net worth) 14,270 clients $2.4 billion
High net worth individuals 5 clients $99.3 million
Pension and profit sharing plans 39 clients $25.4 million

How the firm is paid

  • A percentage of assets under management
  • Other

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Selection of other advisers
  • Educational seminars or workshops

Financial planning clients (Item 5.H): 0.

Wrap fee program sponsor or portfolio manager: yes.

Other business, affiliations and custody

Other business activities (Item 6.A)

None reported.

Financial industry affiliations (Item 7.A)

  • Broker-dealer
  • Other investment adviser
  • Insurance company or agency
  • Real estate broker, dealer or agent

Custody (Item 9)

The firm reported no custody of client cash or securities.

Investment adviser representatives

IARs registered with the firm
533
Also registered through a broker-dealer
501
Employees who are IARs (Form ADV 5.B(3))
433

Designations held by the firm's IARs: ChFC 14, CFP 12.

Between 109 and 326 of the firm's 533 IARs are registered in jurisdictions that require IAR CE. The source counts registrations by jurisdiction, and many IARs are registered in more than one, so the exact number is not knowable from it. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 2 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Illinois

The five wealth firms, broker-dealer affiliated firms included, nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.