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For asset managers

SEC-registered wealth management firm Broker-dealer affiliated

William Blair & Company L.L.C.

As of its Form ADV filed March 31, 2026, William Blair & Company L.L.C., an SEC-registered, broker-dealer affiliated wealth management firm in Chicago, Illinois, reported $64.3 billion in regulatory assets under management across 39,781 accounts, ranking #5 among all wealth firms in Illinois by assets.

Registration

Main office
Chicago, IL
Registration
SEC-registered, Approved
CRD number
1252
SEC file number
801-688
Registered since
December 24, 1947
Latest Form ADV filing
March 31, 2026
Organized as
Limited Liability Company
Fiscal year ends
December
Other offices
11

Key figures

Regulatory assets under management
$64.3 billion
Discretionary
$58.1 billion (90.3%)
Non-discretionary
$6.2 billion
Accounts
39,781 (38,800 discretionary)
Clients
38,171, approximate as reported
Employees
492
Advisory staff
231 performing investment advisory functions
Average account
$1.6 million
Asset growth, 1 year
10.2% (from $58.3 billion a year earlier)
Asset growth, 3-year annual rate
15.5% (from $41.7 billion three years earlier)
Asset growth, 5-year annual rate
8.8% (from $42.2 billion five years earlier)
Client growth, 1 year
1.7% (from 37,515)

Broker-dealer affiliated. The firm is itself a broker-dealer as well as an investment adviser (Form ADV Item 6.A(1)). It is ranked among all wealth firms, the directory's view that includes wirehouses and broker-dealer firms, not in the main lists of independent RIAs. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among all wealth firms, including wirehouses and broker-dealer firms.

Assets over time

William Blair & Company L.L.C.: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2010 to October 2, 2026.
$0$20B$40B$60B$80B201020132016202020232026$64.3BOctober 1, 2010: $44.3 billionOctober 3, 2011: $47.9 billionOctober 1, 2012: $44.0 billionOctober 1, 2013: $52.9 billionOctober 1, 2014: $66.8 billionOctober 1, 2015: $35.8 billionOctober 3, 2016: $16.3 billionOctober 2, 2017: $16.2 billionOctober 1, 2018: $32.4 billionOctober 1, 2019: $25.2 billionOctober 1, 2020: $33.0 billionOctober 4, 2021: $42.2 billionOctober 3, 2022: $50.0 billionOctober 5, 2023: $41.7 billionOctober 1, 2024: $50.0 billionSeptember 2, 2025: $58.3 billionOctober 2, 2026: $64.3 billion
Data table
William Blair & Company L.L.C.: regulatory assets under management
As ofRAUM
October 1, 2010$44.3 billion
October 3, 2011$47.9 billion
October 1, 2012$44.0 billion
October 1, 2013$52.9 billion
October 1, 2014$66.8 billion
October 1, 2015$35.8 billion
October 3, 2016$16.3 billion
October 2, 2017$16.2 billion
October 1, 2018$32.4 billion
October 1, 2019$25.2 billion
October 1, 2020$33.0 billion
October 4, 2021$42.2 billion
October 3, 2022$50.0 billion
October 5, 2023$41.7 billion
October 1, 2024$50.0 billion
September 2, 2025$58.3 billion
October 2, 2026$64.3 billion

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
High net worth individuals 9,054 clients $45.4 billion
Corporations or other businesses 1,333 clients $8.1 billion
Individuals (other than high net worth) 26,242 clients $7.3 billion
Charitable organizations 31 clients $1.8 billion
Other investment advisers 1,146 clients $1.4 billion
Pension and profit sharing plans 364 clients $379.1 million
Pooled investment vehicles 1 client $5.6 million

How the firm is paid

  • A percentage of assets under management
  • Fixed fees

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Portfolio management for pooled investment vehicles
  • Portfolio management for businesses or institutional clients
  • Selection of other advisers
  • Other

Financial planning clients (Item 5.H): 2700.

Wrap fee program sponsor or portfolio manager: yes.

Other business, affiliations and custody

Other business activities (Item 6.A)

  • Broker-dealer
  • Insurance broker or agent

Financial industry affiliations (Item 7.A)

  • Broker-dealer
  • Other investment adviser
  • Commodity pool operator or commodity trading advisor
  • Sponsor, general partner or managing member of pooled investment vehicles

Advises 21 private funds (Item 7.B).

Custody (Item 9)

The firm reported custody of client cash or securities, $55.0 million in total.

Investment adviser representatives

IARs registered with the firm
329
Also registered through a broker-dealer
326
Employees who are IARs (Form ADV 5.B(3))
272

Designations held by the firm's IARs: CFA 24, CFP 18, ChFC 1, CIC 1.

Between 286 and 329 of the firm's 329 IARs are registered in jurisdictions that require IAR CE. The source counts registrations by jurisdiction, and many IARs are registered in more than one, so the exact number is not knowable from it. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 6 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Illinois

The five wealth firms, broker-dealer affiliated firms included, nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.