As of October 2, 2026, 681 independent wealth management RIAs based in Georgia reported $236.3 billion in regulatory assets under management; the largest by assets was HB Wealth, with $30.2 billion.
From the SEC's yearly files: SEC-registered independent RIAs based in Georgia, from October 2018, each snapshot classed from its own Form ADV answers.
FirmsSEC-registered independent RIAs. 9 snapshots, October 1, 2018 to October 2, 2026.Firms, SEC-registered independent RIAs in Georgia, in each snapshot from October 1, 2018 to October 2, 2026.Data table
Firms
As of
Firms
October 1, 2018
142
October 1, 2019
141
October 1, 2020
156
October 4, 2021
170
October 3, 2022
186
October 5, 2023
190
October 1, 2024
186
September 2, 2025
191
October 2, 2026
223
Regulatory assets under managementSEC-registered independent RIAs. 9 snapshots, October 1, 2018 to October 2, 2026.Regulatory assets under management, SEC-registered independent RIAs in Georgia, in each snapshot from October 1, 2018 to October 2, 2026.Data table
Regulatory assets under management
As of
Regulatory assets under management
October 1, 2018
$81.3 billion
October 1, 2019
$79.2 billion
October 1, 2020
$95.1 billion
October 4, 2021
$111.8 billion
October 3, 2022
$139.9 billion
October 5, 2023
$139.2 billion
October 1, 2024
$154.9 billion
September 2, 2025
$187.6 billion
October 2, 2026
$226.0 billion
Client accountsSEC-registered independent RIAs. 9 snapshots, October 1, 2018 to October 2, 2026.Client accounts, SEC-registered independent RIAs in Georgia, in each snapshot from October 1, 2018 to October 2, 2026.Data table
Client accounts
As of
Client accounts
October 1, 2018
157,405
October 1, 2019
172,836
October 1, 2020
189,747
October 4, 2021
213,853
October 3, 2022
235,340
October 5, 2023
276,521
October 1, 2024
286,256
September 2, 2025
324,057
October 2, 2026
357,545
Median firm size (RAUM)SEC-registered independent RIAs. 9 snapshots, October 1, 2018 to October 2, 2026.Median firm size (RAUM), SEC-registered independent RIAs in Georgia, in each snapshot from October 1, 2018 to October 2, 2026.Data table
Median firm size (RAUM)
As of
Median firm size (RAUM)
October 1, 2018
$261.4 million
October 1, 2019
$246.0 million
October 1, 2020
$272.2 million
October 4, 2021
$263.1 million
October 3, 2022
$287.9 million
October 5, 2023
$275.2 million
October 1, 2024
$307.9 million
September 2, 2025
$335.6 million
October 2, 2026
$307.7 million
The market in Georgia now
Headline figures
Headline figures, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Firms
681
223
458
Regulatory assets under management
$236.3 billion
$226.0 billion
$10.4 billion
Accounts
391,362
357,545
33,817
Clients
169,523
147,148
22,375
Employees
4,166
3,445
721
Advisory employees
2,763
2,179
584
Investment adviser representatives
2,910
2,296
614
Median RAUM
$49.4 million
$307.7 million
$17.8 million
Average RAUM
$404.0 million
$1.0 billion
$28.2 million
Firms by size
Advisers grouped by regulatory assets under management.
Firms by size, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Firms under $100 million
366
4
362
RAUM of firms under $100 million
$9.8 billion
$113.6 million
$9.7 billion
Firms $100 million to $250 million
95
89
6
RAUM of firms $100 million to $250 million
$15.6 billion
$15.0 billion
$649.8 million
Firms $250 million to $500 million
49
49
0
RAUM of firms $250 million to $500 million
$17.5 billion
$17.5 billion
$0
Firms $500 million to $1 billion
35
35
0
RAUM of firms $500 million to $1 billion
$23.8 billion
$23.8 billion
$0
Firms $1 billion to $5 billion
31
31
0
RAUM of firms $1 billion to $5 billion
$72.5 billion
$72.5 billion
$0
Firms $5 billion to $10 billion
6
6
0
RAUM of firms $5 billion to $10 billion
$46.1 billion
$46.1 billion
$0
Firms $10 billion and up
3
3
0
RAUM of firms $10 billion and up
$50.8 billion
$50.8 billion
$0
Concentration
How much of the market the largest advisers hold.
Concentration: independent RIAsAs of October 2, 2026.
Measure
Bar
Value
Top 10 share of RAUM
43.0%
Top 100 share of RAUM
86.2%
Concentration, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Top 10 share of RAUM
43.0%
45.0%
10.1%
Top 100 share of RAUM
86.2%
90.2%
65.9%
How advisers are paid
Share of advisers reporting each form of compensation on Form ADV Item 5.E. A firm can report several.
How advisers are paid: independent RIAsAs of October 2, 2026.
Measure
Bar
Value
Charge a percentage of assets
93.0%
Charge hourly fees
54.0%
Charge subscription fees
1.5%
Charge fixed fees
64.6%
Receive commissions
1.0%
Charge performance-based fees
5.6%
Other compensation
10.4%
How advisers are paid, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Charge a percentage of assets
93.0%
98.2%
90.4%
Charge hourly fees
54.0%
48.4%
56.8%
Charge subscription fees
1.5%
0.0%
2.2%
Charge fixed fees
64.6%
74.0%
60.0%
Receive commissions
1.0%
0.4%
1.3%
Charge performance-based fees
5.6%
4.9%
5.9%
Other compensation
10.4%
8.1%
11.6%
Custody
Advisers reporting custody of client cash or securities on Form ADV Item 9.
Custody, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Have custody
26.4%
60.5%
9.8%
Broker-dealer and other affiliations
From Form ADV Items 6 and 7.
Broker-dealer and other affiliations, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Broker-dealer affiliated
1.3%
3.6%
0.2%
New firms and successions
New registrations and firms reporting that they succeeded to another adviser's business (Form ADV Item 4).
New firms and successions, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
New registrations
61
25
36
Successions
No data
0
No data
Other measures
Other measures, as of October 2, 2026
Measure
Independent RIAs
SEC-registered
State-registered
Firms reporting RAUM
585
217
368
Discretionary RAUM
$213.7 billion
$204.3 billion
$9.4 billion
CFP professionals
840
676
164
25th percentile RAUM
$11.3 million
$178.8 million
$5.0 million
75th percentile RAUM
$200.1 million
$726.6 million
$42.3 million
90th percentile RAUM
$654.2 million
$2.4 billion
$73.8 million
Average account size
$603,862
$631,978
$306,597
Offer financial planning
82.4%
87.9%
79.7%
RAUM growth, one year
No data
20.5%
No data
As of October 2, 2026. Definitions of every measure are on the methodology page.