SEC-registered wealth management firm Broker-dealer affiliated
Wells Fargo Investment Institute, Inc.
As of its Form ADV filed March 23, 2026, Wells Fargo Investment Institute, Inc., an SEC-registered, broker-dealer affiliated wealth management firm in Charlotte, North Carolina, reported $43.0 billion in regulatory assets under management across 12,213 accounts, ranking #1 among all wealth firms in North Carolina by assets.
Registration
- Registration
- SEC-registered, Approved
- CRD number
- 133204
- SEC file number
- 801-64191
- Registered since
- May 13, 2005
- Latest Form ADV filing
- March 23, 2026
- Organized as
- Corporation
- Fiscal year ends
- December
- Other offices
- 2
Key figures
- Regulatory assets under management
- $43.0 billion
- Discretionary
- $43.0 billion (100.0%)
- Non-discretionary
- $0
- Accounts
- 12,213 (12,213 discretionary)
- Clients
- 12,219, approximate as reported
- Employees
- 225
- Advisory staff
- 143 performing investment advisory functions
- Average account
- $3.5 million
- Asset growth, 1 year
- 5.3% (from $40.8 billion a year earlier)
- Asset growth, 3-year annual rate
- 4.1% (from $38.1 billion three years earlier)
- Asset growth, 5-year annual rate
- 48.7% (from $5.9 billion five years earlier)
- Client growth, 1 year
- -16.3% (from 14,597)
Broker-dealer affiliated. The firm is affiliated with a bank (Item 7.A(8)) that is part of a group with a broker-dealer (Item 7.A(1)) or controlled by a public company (Schedule D, Item 10.A). It is ranked among all wealth firms, the directory's view that includes wirehouses and broker-dealer firms, not in the main lists of independent RIAs. How firms are classed.
Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.
Rankings
Among all wealth firms, including wirehouses and broker-dealer firms.
Assets over time
Data table
| As of | RAUM |
|---|---|
| October 1, 2010 | $1.9 billion |
| October 3, 2011 | $2.3 billion |
| October 1, 2012 | $2.8 billion |
| October 1, 2013 | $3.3 billion |
| October 1, 2014 | $3.7 billion |
| October 1, 2015 | $4.0 billion |
| October 3, 2016 | $3.4 billion |
| October 2, 2017 | $3.9 billion |
| October 1, 2018 | $6.4 billion |
| October 1, 2019 | $5.9 billion |
| October 1, 2020 | $6.3 billion |
| October 4, 2021 | $5.9 billion |
| October 3, 2022 | $51.2 billion |
| October 5, 2023 | $38.1 billion |
| October 1, 2024 | $44.0 billion |
| September 2, 2025 | $40.8 billion |
| October 2, 2026 | $43.0 billion |
Clients and services
Client mix
| Measure | Bar | RAUM |
|---|---|---|
| High net worth individuals 11,004 clients | $34.7 billion | |
| Other 748 clients | $4.8 billion | |
| Corporations or other businesses 127 clients | $2.7 billion | |
| Charitable organizations 114 clients | $369.5 million | |
| State or municipal government entities 32 clients | $357.1 million | |
| Individuals (other than high net worth) 177 clients | $104.6 million | |
| Pension and profit sharing plans 11 clients | $37.9 million | |
| Other investment advisers 2 clients | $0 | |
| Banking or thrift institutions 1 client | $0 |
How the firm is paid
- A percentage of assets under management
- Fixed fees
Advisory services
- Portfolio management for individuals or small businesses
- Portfolio management for businesses or institutional clients
- Selection of other advisers
- Publication of periodicals or newsletters
Wrap fee program sponsor or portfolio manager: yes.
Other business, affiliations and custody
Other business activities (Item 6.A)
None reported.
Financial industry affiliations (Item 7.A)
- Broker-dealer
- Other investment adviser
- Commodity pool operator or commodity trading advisor
- Banking or thrift institution
- Trust company
- Insurance company or agency
- Pension consultant
- Sponsor or syndicator of limited partnerships
- Sponsor, general partner or managing member of pooled investment vehicles
Custody (Item 9)
The firm reported no custody of client cash or securities.
Investment adviser representatives
- IARs registered with the firm
- 52
- Also registered through a broker-dealer
- 0
- Employees who are IARs (Form ADV 5.B(3))
- 48
Designations held by the firm's IARs: CFA 13, CFP 2.
10 of the firm's 52 IARs are registered in jurisdictions that require IAR CE. IAR CE requirements by state.
Counts only. AdvisorIQ does not list individual people.
Disclosures
On Form ADV Item 11 the firm answered yes to 12 disclosure questions. See the detail on IAPD.
Succession and acquired firms
On Form ADV Item 4 the firm did not report succeeding to another adviser's business.
Similar-sized firms in North Carolina
| Firm | City | RAUM |
|---|---|---|
| Alight Financial Advisors, LLC | Charlotte | $35.1 billion |
| Independent Advisor Alliance, LLC | Charlotte | $17.2 billion |
| Bragg Financial Advisors Inc | Charlotte | $4.7 billion |
| Franklin Street Advisors Inc. | Chapel Hill | $4.5 billion |
| Salem Investment Counselors Inc | Winston Salem | $4.2 billion |
The five wealth firms, broker-dealer affiliated firms included, nearest in regulatory assets with a main office in the same state.
Elsewhere
- Wells Fargo Investment Institute, Inc. on IAPD: Form ADV, brochures and disclosure detail.
- Wealth management firms in North Carolina
Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.
Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.