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For asset managers

SEC-registered wealth management firm Broker-dealer affiliated

D.A. Davidson & Co.

As of its Form ADV filed July 30, 2026, D.A. Davidson & Co., an SEC-registered, broker-dealer affiliated wealth management firm in Great Falls, Montana, reported $41.8 billion in regulatory assets under management across 92,146 accounts, ranking #1 among all wealth firms in Montana by assets.

Registration

Main office
Great Falls, MT
Registration
SEC-registered, Approved
CRD number
199
SEC file number
801-45761
Registered since
February 8, 1994
Latest Form ADV filing
July 30, 2026
Organized as
Corporation
Fiscal year ends
September
Other offices
100

Key figures

Regulatory assets under management
$41.8 billion
Discretionary
$38.3 billion (91.5%)
Non-discretionary
$3.5 billion
Accounts
92,146 (88,458 discretionary)
Clients
71,168, approximate as reported
Employees
990
Advisory staff
410 performing investment advisory functions
Average account
$454,054
Asset growth, 1 year
15.7% (from $36.2 billion a year earlier)
Asset growth, 3-year annual rate
20.5% (from $23.9 billion three years earlier)
Asset growth, 5-year annual rate
15.2% (from $20.7 billion five years earlier)
Client growth, 1 year
5.5% (from 67,488)

Broker-dealer affiliated. The firm is itself a broker-dealer as well as an investment adviser (Form ADV Item 6.A(1)). It is ranked among all wealth firms, the directory's view that includes wirehouses and broker-dealer firms, not in the main lists of independent RIAs. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among all wealth firms, including wirehouses and broker-dealer firms.

Assets over time

D.A. Davidson & Co.: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2010 to October 2, 2026.
$0$20B$40B$60B201020132016202020232026$41.8BOctober 1, 2010: $4.6 billionOctober 3, 2011: $5.7 billionOctober 1, 2012: $6.2 billionOctober 1, 2013: $7.1 billionOctober 1, 2014: $9.3 billionOctober 1, 2015: $9.7 billionOctober 3, 2016: $9.9 billionOctober 2, 2017: $11.8 billionOctober 1, 2018: $15.2 billionOctober 1, 2019: $17.1 billionOctober 1, 2020: $18.4 billionOctober 4, 2021: $20.7 billionOctober 3, 2022: $27.2 billionOctober 5, 2023: $23.9 billionOctober 1, 2024: $27.9 billionSeptember 2, 2025: $36.2 billionOctober 2, 2026: $41.8 billion
Data table
D.A. Davidson & Co.: regulatory assets under management
As ofRAUM
October 1, 2010$4.6 billion
October 3, 2011$5.7 billion
October 1, 2012$6.2 billion
October 1, 2013$7.1 billion
October 1, 2014$9.3 billion
October 1, 2015$9.7 billion
October 3, 2016$9.9 billion
October 2, 2017$11.8 billion
October 1, 2018$15.2 billion
October 1, 2019$17.1 billion
October 1, 2020$18.4 billion
October 4, 2021$20.7 billion
October 3, 2022$27.2 billion
October 5, 2023$23.9 billion
October 1, 2024$27.9 billion
September 2, 2025$36.2 billion
October 2, 2026$41.8 billion

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
High net worth individuals 18,223 clients $23.6 billion
Individuals (other than high net worth) 49,912 clients $14.0 billion
Charitable organizations 1,098 clients $1.8 billion
Corporations or other businesses 616 clients $1.5 billion
Pension and profit sharing plans 240 clients $546.8 million
State or municipal government entities 29 clients $390.2 million

How the firm is paid

  • A percentage of assets under management
  • Hourly charges
  • Fixed fees

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Portfolio management for businesses or institutional clients
  • Pension consulting
  • Selection of other advisers
  • Publication of periodicals or newsletters
  • Educational seminars or workshops

Financial planning clients (Item 5.H): 7000.

Wrap fee program sponsor or portfolio manager: yes.

Other business, affiliations and custody

Other business activities (Item 6.A)

  • Broker-dealer
  • Insurance broker or agent
  • Registered municipal advisor

Financial industry affiliations (Item 7.A)

  • Other investment adviser
  • Trust company

Custody (Item 9)

The firm reported custody of client cash or securities, $83.3 billion in total.

Investment adviser representatives

IARs registered with the firm
694
Also registered through a broker-dealer
689
Employees who are IARs (Form ADV 5.B(3))
650

Designations held by the firm's IARs: CFP 85, CFA 19, ChFC 1.

Between 98 and 282 of the firm's 694 IARs are registered in jurisdictions that require IAR CE. The source counts registrations by jurisdiction, and many IARs are registered in more than one, so the exact number is not knowable from it. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 8 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Montana

The five wealth firms, broker-dealer affiliated firms included, nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.