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For asset managers

SEC-registered independent wealth management RIA

Lanier Financial Group LLC

As of its Form ADV filed March 16, 2026, Lanier Financial Group LLC, an SEC-registered independent wealth management RIA in Athens, Georgia, reported $236.2 million in regulatory assets under management across 729 accounts, ranking #134 among independent RIAs in Georgia by assets.

Registration

Main office
Athens, GA
Registration
SEC-registered, Approved
CRD number
152945
SEC file number
801-129903
Registered since
April 18, 2024
Latest Form ADV filing
March 16, 2026
Organized as
Limited Liability Company
Fiscal year ends
December
Other offices
2

Key figures

Regulatory assets under management
$236.2 million
Discretionary
$221.8 million (93.9%)
Non-discretionary
$14.4 million
Accounts
729 (727 discretionary)
Clients
240, approximate as reported
Employees
6
Advisory staff
6 performing investment advisory functions
Average account
$324,007
Asset growth, 1 year
13.4% (from $208.4 million a year earlier)
Asset growth, 3-year annual rate
Not reported
Asset growth, 5-year annual rate
Not reported
Client growth, 1 year
0.8% (from 238)

Independent wealth management RIA: individual and high net worth clients hold at least half of its regulatory assets, it offers financial planning or portfolio management for individuals, and it is not a broker-dealer, a bank or part of one by the directory's rules. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among independent wealth management RIAs.

Assets over time

Lanier Financial Group LLC: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2024 to October 2, 2026.
$0$100M$200M$300M202420252026$236MOctober 1, 2024: $127.8 millionSeptember 2, 2025: $208.4 millionOctober 2, 2026: $236.2 million
Data table
Lanier Financial Group LLC: regulatory assets under management
As ofRAUM
October 1, 2024$127.8 million
September 2, 2025$208.4 million
October 2, 2026$236.2 million

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
High net worth individuals 74 clients $165.7 million
Individuals (other than high net worth) 166 clients $54.9 million
Pension and profit sharing plans fewer than 5 clients $14.4 million
Corporations or other businesses fewer than 5 clients $877,896
Charitable organizations fewer than 5 clients $341,298

How the firm is paid

  • A percentage of assets under management
  • Hourly charges
  • Fixed fees

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Pension consulting

Financial planning clients (Item 5.H): 1-10.

Wrap fee program sponsor or portfolio manager: no.

Other business, affiliations and custody

Other business activities (Item 6.A)

  • Insurance broker or agent

Financial industry affiliations (Item 7.A)

  • Other investment adviser
  • Accountant or accounting firm

Custody (Item 9)

The firm reported custody of client cash or securities, $36.6 million in total.

Investment adviser representatives

IARs registered with the firm
6
Also registered through a broker-dealer
0
Employees who are IARs (Form ADV 5.B(3))
6

0 of the firm's 6 IARs are registered in jurisdictions that require IAR CE. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 0 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Georgia

The five independent RIAs nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.