SEC-registered wealth management firm Broker-dealer affiliated
Regal Investment Advisors LLC
As of its Form ADV filed May 18, 2026, Regal Investment Advisors LLC, an SEC-registered, broker-dealer affiliated wealth management firm in Kentwood, Michigan, reported $2.9 billion in regulatory assets under management across 13,473 accounts, ranking #14 among all wealth firms in Michigan by assets.
Registration
- Registration
- SEC-registered, Approved
- CRD number
- 125004
- SEC file number
- 801-71923
- Registered since
- October 19, 2010
- Latest Form ADV filing
- May 18, 2026
- Organized as
- Limited Liability Company
- Fiscal year ends
- December
- Other offices
- 77
Key figures
- Regulatory assets under management
- $2.9 billion
- Discretionary
- $2.4 billion (85.0%)
- Non-discretionary
- $432.2 million
- Accounts
- 13,473 (11,067 discretionary)
- Clients
- 8,363, approximate as reported
- Employees
- 131
- Advisory staff
- 118 performing investment advisory functions
- Average account
- $213,560
- Asset growth, 1 year
- 17.5% (from $2.4 billion a year earlier)
- Asset growth, 3-year annual rate
- 12.1% (from $2.0 billion three years earlier)
- Asset growth, 5-year annual rate
- 8.2% (from $1.9 billion five years earlier)
- Client growth, 1 year
- 5.7% (from 7,912)
Broker-dealer affiliated. The firm is affiliated with a broker-dealer (Item 7.A(1)), at least half of its advisory staff are registered representatives of a broker-dealer (Item 5.B(2) against 5.B(1)), and its advisers manage less than $100 million each on average (5.F(2)(c) over 5.B(1)), the pattern of a broker-dealer's advisory arm rather than an adviser that owns a small broker-dealer. It is ranked among all wealth firms, the directory's view that includes wirehouses and broker-dealer firms, not in the main lists of independent RIAs. How firms are classed.
Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.
Rankings
Among all wealth firms, including wirehouses and broker-dealer firms.
Assets over time
Data table
| As of | RAUM |
|---|---|
| October 3, 2011 | $137.5 million |
| October 1, 2012 | $278.3 million |
| October 1, 2013 | $446.8 million |
| October 1, 2014 | $657.7 million |
| October 1, 2015 | $672.5 million |
| October 3, 2016 | $896.9 million |
| October 2, 2017 | $935.1 million |
| October 1, 2018 | $1.2 billion |
| October 1, 2019 | $1.3 billion |
| October 1, 2020 | $1.5 billion |
| October 4, 2021 | $1.9 billion |
| October 3, 2022 | $2.1 billion |
| October 5, 2023 | $2.0 billion |
| October 1, 2024 | $2.6 billion |
| September 2, 2025 | $2.4 billion |
| October 2, 2026 | $2.9 billion |
Clients and services
Client mix
| Measure | Bar | RAUM |
|---|---|---|
| Individuals (other than high net worth) 7,665 clients | $1.6 billion | |
| High net worth individuals 555 clients | $1.1 billion | |
| Pension and profit sharing plans 40 clients | $127.2 million | |
| Corporations or other businesses 36 clients | $14.4 million | |
| Charitable organizations 6 clients | $830,919 |
How the firm is paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
- Other
Advisory services
- Financial planning
- Portfolio management for individuals or small businesses
- Portfolio management for businesses or institutional clients
- Pension consulting
- Selection of other advisers
- Educational seminars or workshops
Financial planning clients (Item 5.H): 51-100.
Wrap fee program sponsor or portfolio manager: yes.
Other business, affiliations and custody
Other business activities (Item 6.A)
- Insurance broker or agent
Financial industry affiliations (Item 7.A)
- Broker-dealer
- Insurance company or agency
Custody (Item 9)
The firm reported custody of client cash or securities, $597.5 million in total.
Investment adviser representatives
- IARs registered with the firm
- 118
- Also registered through a broker-dealer
- 78
- Employees who are IARs (Form ADV 5.B(3))
- 118
Designations held by the firm's IARs: CFP 18, ChFC 12, CFA 2.
Between 54 and 82 of the firm's 118 IARs are registered in jurisdictions that require IAR CE. The source counts registrations by jurisdiction, and many IARs are registered in more than one, so the exact number is not knowable from it. IAR CE requirements by state.
Counts only. AdvisorIQ does not list individual people.
Disclosures
On Form ADV Item 11 the firm answered yes to 5 disclosure questions. See the detail on IAPD.
Succession and acquired firms
On Form ADV Item 4 the firm did not report succeeding to another adviser's business.
Similar-sized firms in Michigan
| Firm | City | RAUM |
|---|---|---|
| Innovia Wealth, LLC | Grand Rapids | $3.3 billion |
| Retirement Income Solutions, Inc. | Ann Arbor | $3.0 billion |
| NPF Investment Advisors | Grand Rapids | $2.7 billion |
| Deroy & Devereaux Private Investment Counsel, Inc. | Bloomfield Hills | $2.6 billion |
| Sigma Investment Counselors | Northville | $2.2 billion |
The five wealth firms, broker-dealer affiliated firms included, nearest in regulatory assets with a main office in the same state.
Elsewhere
- Regal Investment Advisors LLC on IAPD: Form ADV, brochures and disclosure detail.
- Firm website: regalria.net
- Wealth management firms in Michigan
Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.
Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.