SEC-registered independent wealth management RIA
Cassaday & Company, Inc.
As of its Form ADV filed March 9, 2026, Cassaday & Company, Inc., an SEC-registered independent wealth management RIA in McLean, Virginia, reported $7.1 billion in regulatory assets under management across 3,267 accounts, ranking #3 among independent RIAs in Virginia by assets.
Registration
- Registration
- SEC-registered, Approved
- CRD number
- 317672
- SEC file number
- 801-122868
- Registered since
- December 16, 2021
- Latest Form ADV filing
- March 9, 2026
- Legal name
- CASSADAY & CO WEALTH MANAGEMENT LLC
- Organized as
- Limited Liability Company
- Fiscal year ends
- December
- Other offices
- 0
Key figures
- Regulatory assets under management
- $7.1 billion
- Discretionary
- $7.1 billion (100.0%)
- Non-discretionary
- $0
- Accounts
- 3,267 (3,267 discretionary)
- Clients
- 3,267, approximate as reported
- Employees
- 97
- Advisory staff
- 32 performing investment advisory functions
- Average account
- $2.2 million
- Asset growth, 1 year
- 19.3% (from $6.0 billion a year earlier)
- Asset growth, 3-year annual rate
- 21.0% (from $4.0 billion three years earlier)
- Asset growth, 5-year annual rate
- Not reported
- Client growth, 1 year
- 3.5% (from 3,155)
Independent wealth management RIA: individual and high net worth clients hold at least half of its regulatory assets, it offers financial planning or portfolio management for individuals, and it is not a broker-dealer, a bank or part of one by the directory's rules. How firms are classed.
Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.
Rankings
Among independent wealth management RIAs.
| Ranking | Nationally | In Virginia | Value |
|---|---|---|---|
| Largest independent RIAs by assets under management | #160 | #3 | $7.1 billion |
| Fastest-growing independent RIAs over one year | #2,508 | #57 | 19.3%from $6.0 billion |
| Fastest-growing independent RIAs over three years | #1,432 | #34 | 21.0%from $4.0 billion |
| Independent RIAs with the biggest asset gains over one year | #174 | #3 | $1.2 billion |
| Independent RIAs with the most clients | #267 | #6 | 3,267 |
| Independent RIAs with the fastest client growth over one year | #3,057 | #82 | 3.5%from 3,155 |
| Independent RIAs with the most accounts | #607 | #12 | 3,267 |
| Independent RIAs with the most advisory staff | #286 | #5 | 32 |
| Independent RIAs with the most high net worth clients | #91 | #2 | 2,017 |
| Independent RIAs with the most CFP professionals | #148 | #3 | 20 |
Assets over time
Data table
| As of | RAUM |
|---|---|
| October 3, 2022 | $4.6 billion |
| October 5, 2023 | $4.0 billion |
| October 1, 2024 | $5.0 billion |
| September 2, 2025 | $6.0 billion |
| October 2, 2026 | $7.1 billion |
Clients and services
Client mix
| Measure | Bar | RAUM |
|---|---|---|
| High net worth individuals 2,017 clients | $6.7 billion | |
| Individuals (other than high net worth) 1,125 clients | $286.9 million | |
| Charitable organizations 80 clients | $83.1 million | |
| Pension and profit sharing plans 34 clients | $39.5 million | |
| Corporations or other businesses 11 clients | $24.2 million |
How the firm is paid
- A percentage of assets under management
- Hourly charges
- Other
Advisory services
- Financial planning
- Portfolio management for individuals or small businesses
- Pension consulting
- Other
Financial planning clients (Item 5.H): 1-10.
Wrap fee program sponsor or portfolio manager: no.
Other business, affiliations and custody
Other business activities (Item 6.A)
- Registered representative of a broker-dealer
- Insurance broker or agent
- Other financial products
Financial industry affiliations (Item 7.A)
- Broker-dealer
- Other investment adviser
- Commodity pool operator or commodity trading advisor
- Accountant or accounting firm
- Lawyer or law firm
- Insurance company or agency
- Pension consultant
- Real estate broker, dealer or agent
- Sponsor or syndicator of limited partnerships
- Sponsor, general partner or managing member of pooled investment vehicles
Custody (Item 9)
The firm reported custody of client cash or securities, $1.4 billion in total.
Investment adviser representatives
- IARs registered with the firm
- 47
- Also registered through a broker-dealer
- 43
- Employees who are IARs (Form ADV 5.B(3))
- 36
Designations held by the firm's IARs: CFP 20, CFA 2.
1 of the firm's 47 IARs is registered in jurisdictions that require IAR CE. IAR CE requirements by state.
Counts only. AdvisorIQ does not list individual people.
Disclosures
On Form ADV Item 11 the firm answered yes to 0 disclosure questions. See the detail on IAPD.
Succession and acquired firms
On Form ADV Item 4 the firm did not report succeeding to another adviser's business.
Similar-sized firms in Virginia
| Firm | City | RAUM |
|---|---|---|
| Brown Advisory | Norfolk | $7.6 billion |
| Andersen | McLean | $6.3 billion |
| Evanson Financial, LLC DBA Evanson Asset Management | McLean | $5.8 billion |
| Heritage Wealth Advisors | Richmond | $4.9 billion |
| The Ascent Group, LLC | Virginia Beach | $4.8 billion |
The five independent RIAs nearest in regulatory assets with a main office in the same state.
Elsewhere
- Cassaday & Company, Inc. on IAPD: Form ADV, brochures and disclosure detail.
- Firm website: www.cassaday.com
- Independent RIAs in Virginia
Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.
Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.