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For asset managers

SEC-registered independent wealth management RIA

Second Half Financial Partners, LLC

As of its Form ADV filed April 22, 2026, Second Half Financial Partners, LLC, an SEC-registered independent wealth management RIA in Sebring, Florida, reported $128.0 million in regulatory assets under management across 717 accounts, ranking #481 among independent RIAs in Florida by assets.

Registration

Main office
Sebring, FL
Registration
SEC-registered, Approved
CRD number
163454
SEC file number
801-113533
Registered since
July 5, 2018
Latest Form ADV filing
April 22, 2026
Organized as
Limited Liability Company
Fiscal year ends
December
Other offices
0

Key figures

Regulatory assets under management
$128.0 million
Discretionary
$128.0 million (100.0%)
Non-discretionary
$0
Accounts
717 (717 discretionary)
Clients
493, approximate as reported
Employees
5
Advisory staff
3 performing investment advisory functions
Average account
$178,522
Asset growth, 1 year
-64.8% (from $364.1 million a year earlier)
Asset growth, 3-year annual rate
-19.2% (from $242.7 million three years earlier)
Asset growth, 5-year annual rate
-7.8% (from $192.2 million five years earlier)
Client growth, 1 year
-55.9% (from 1,119)

Independent wealth management RIA: individual and high net worth clients hold at least half of its regulatory assets, it offers financial planning or portfolio management for individuals, and it is not a broker-dealer, a bank or part of one by the directory's rules. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among independent wealth management RIAs.

Assets over time

Second Half Financial Partners, LLC: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2018 to October 2, 2026.
$0$100M$200M$300M$400M201820202021202320242026$128MOctober 1, 2018: $107.2 millionOctober 1, 2019: $120.6 millionOctober 1, 2020: $160.8 millionOctober 4, 2021: $192.2 millionOctober 3, 2022: $240.4 millionOctober 5, 2023: $242.7 millionOctober 1, 2024: $284.0 millionSeptember 2, 2025: $364.1 millionOctober 2, 2026: $128.0 million
Data table
Second Half Financial Partners, LLC: regulatory assets under management
As ofRAUM
October 1, 2018$107.2 million
October 1, 2019$120.6 million
October 1, 2020$160.8 million
October 4, 2021$192.2 million
October 3, 2022$240.4 million
October 5, 2023$242.7 million
October 1, 2024$284.0 million
September 2, 2025$364.1 million
October 2, 2026$128.0 million

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
Individuals (other than high net worth) 439 clients $74.6 million
High net worth individuals 46 clients $52.0 million
Charitable organizations 1 client $685,000
Corporations or other businesses 5 clients $595,000
Pension and profit sharing plans 2 clients $145,000

How the firm is paid

  • A percentage of assets under management
  • Hourly charges

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Pension consulting
  • Selection of other advisers
  • Publication of periodicals or newsletters

Financial planning clients (Item 5.H): 51-100.

Wrap fee program sponsor or portfolio manager: no.

Other business, affiliations and custody

Other business activities (Item 6.A)

None reported.

Financial industry affiliations (Item 7.A)

  • Accountant or accounting firm
  • Insurance company or agency

Custody (Item 9)

The firm reported no custody of client cash or securities.

Investment adviser representatives

IARs registered with the firm
3
Also registered through a broker-dealer
0
Employees who are IARs (Form ADV 5.B(3))
3

3 of the firm's 3 IARs are registered in jurisdictions that require IAR CE. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 1 disclosure question. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Florida

The five independent RIAs nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.