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For asset managers

SEC-registered independent wealth management RIA

Its Asset Management, L.P.

As of its Form ADV filed June 9, 2026, Its Asset Management, L.P., an SEC-registered independent wealth management RIA in North Haven, Connecticut, reported $297.8 million in regulatory assets under management across 918 accounts, ranking #91 among independent RIAs in Connecticut by assets.

Registration

Main office
North Haven, CT
Registration
SEC-registered, Approved
CRD number
106977
SEC file number
801-7190
Registered since
February 10, 1971
Latest Form ADV filing
June 9, 2026
Organized as
Limited Partnership
Fiscal year ends
December
Other offices
2

Key figures

Regulatory assets under management
$297.8 million
Discretionary
$297.8 million (100.0%)
Non-discretionary
$0
Accounts
918 (918 discretionary)
Clients
598, approximate as reported
Employees
9
Advisory staff
2 performing investment advisory functions
Average account
$324,405
Asset growth, 1 year
5.3% (from $282.8 million a year earlier)
Asset growth, 3-year annual rate
1.4% (from $285.8 million three years earlier)
Asset growth, 5-year annual rate
23.1% (from $105.5 million five years earlier)
Client growth, 1 year
-24.7% (from 794)

Independent wealth management RIA: individual and high net worth clients hold at least half of its regulatory assets, it offers financial planning or portfolio management for individuals, and it is not a broker-dealer, a bank or part of one by the directory's rules. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among independent wealth management RIAs.

Assets over time

Its Asset Management, L.P.: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2010 to October 2, 2026.
$0$500M$1B$1.5B201020132016202020232026$298MOctober 1, 2010: $804.2 millionOctober 3, 2011: $1.2 billionOctober 1, 2012: $1.3 billionOctober 1, 2013: $946.7 millionOctober 1, 2014: $571.8 millionOctober 1, 2015: $398.0 millionOctober 3, 2016: $264.3 millionOctober 2, 2017: $196.8 millionOctober 1, 2018: $167.6 millionOctober 1, 2019: $128.8 millionOctober 1, 2020: $110.0 millionOctober 4, 2021: $105.5 millionOctober 3, 2022: $335.1 millionOctober 5, 2023: $285.8 millionOctober 1, 2024: $269.4 millionSeptember 2, 2025: $282.8 millionOctober 2, 2026: $297.8 million
Data table
Its Asset Management, L.P.: regulatory assets under management
As ofRAUM
October 1, 2010$804.2 million
October 3, 2011$1.2 billion
October 1, 2012$1.3 billion
October 1, 2013$946.7 million
October 1, 2014$571.8 million
October 1, 2015$398.0 million
October 3, 2016$264.3 million
October 2, 2017$196.8 million
October 1, 2018$167.6 million
October 1, 2019$128.8 million
October 1, 2020$110.0 million
October 4, 2021$105.5 million
October 3, 2022$335.1 million
October 5, 2023$285.8 million
October 1, 2024$269.4 million
September 2, 2025$282.8 million
October 2, 2026$297.8 million

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
High net worth individuals 20 clients $154.6 million
Individuals (other than high net worth) 566 clients $92.1 million
Corporations or other businesses 12 clients $25.0 million
Charitable organizations fewer than 5 clients $15.2 million
Pension and profit sharing plans fewer than 5 clients $10.5 million
State or municipal government entities fewer than 5 clients $419,421

How the firm is paid

  • A percentage of assets under management

Advisory services

  • Portfolio management for individuals or small businesses
  • Portfolio management for businesses or institutional clients

Financial planning clients (Item 5.H): 0.

Wrap fee program sponsor or portfolio manager: no.

Other business, affiliations and custody

Other business activities (Item 6.A)

None reported.

Financial industry affiliations (Item 7.A)

None reported.

Custody (Item 9)

The firm reported no custody of client cash or securities.

Investment adviser representatives

IARs registered with the firm
2
Also registered through a broker-dealer
1
Employees who are IARs (Form ADV 5.B(3))
2

1 of the firm's 2 IARs is registered in jurisdictions that require IAR CE. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 0 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in Connecticut

The five independent RIAs nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.