IAR CE deadline: December 31. 84 days left in adopting states. Check what you owe

For asset managers

SEC-registered independent wealth management RIA

Edelman Financial Engines

As of its Form ADV filed July 24, 2026, Edelman Financial Engines, an SEC-registered independent wealth management RIA in Santa Clara, California, reported $326.3 billion in regulatory assets under management across 1,517,156 accounts, ranking #1 among independent RIAs in California by assets.

Registration

Main office
Santa Clara, CA
Registration
SEC-registered, Approved
CRD number
104510
SEC file number
801-55196
Registered since
January 14, 1998
Latest Form ADV filing
July 24, 2026
Legal name
FINANCIAL ENGINES ADVISORS L.L.C.
Organized as
Limited Liability Company
Fiscal year ends
December
Other offices
131

Key figures

Regulatory assets under management
$326.3 billion
Discretionary
$326.3 billion (100.0%)
Non-discretionary
$0
Accounts
1,517,156 (1,517,156 discretionary)
Clients
1,566,536, approximate as reported
Employees
1,679
Advisory staff
553 performing investment advisory functions
Average account
$215,064
Asset growth, 1 year
11.4% (from $292.9 billion a year earlier)
Asset growth, 3-year annual rate
10.5% (from $242.0 billion three years earlier)
Asset growth, 5-year annual rate
4.6% (from $260.1 billion five years earlier)
Client growth, 1 year
-8.0% (from 1,702,601)

Independent wealth management RIA: individual and high net worth clients hold at least half of its regulatory assets, it offers financial planning or portfolio management for individuals, and it is not a broker-dealer, a bank or part of one by the directory's rules. How firms are classed.

Growth rates come from the SEC's yearly snapshots and are left blank when the years are not comparable.

Rankings

Among independent wealth management RIAs.

Assets over time

Edelman Financial Engines: regulatory assets under managementThe SEC's yearly snapshots and the latest filing. Years of state registration are not in the SEC files.RAUM the firm reported in each snapshot, October 1, 2010 to October 2, 2026.
$0$100B$200B$300B$400B201020132016202020232026$326BOctober 1, 2010: $25.8 billionOctober 3, 2011: $37.7 billionOctober 1, 2012: $47.5 billionOctober 1, 2013: $63.9 billionOctober 1, 2014: $88.2 billionOctober 1, 2015: $104.4 billionOctober 3, 2016: $113.4 billionOctober 2, 2017: $138.0 billionOctober 1, 2018: $169.4 billionOctober 1, 2019: $181.3 billionOctober 1, 2020: $229.0 billionOctober 4, 2021: $260.1 billionOctober 3, 2022: $290.4 billionOctober 5, 2023: $242.0 billionOctober 1, 2024: $270.8 billionSeptember 2, 2025: $292.9 billionOctober 2, 2026: $326.3 billion
Data table
Edelman Financial Engines: regulatory assets under management
As ofRAUM
October 1, 2010$25.8 billion
October 3, 2011$37.7 billion
October 1, 2012$47.5 billion
October 1, 2013$63.9 billion
October 1, 2014$88.2 billion
October 1, 2015$104.4 billion
October 3, 2016$113.4 billion
October 2, 2017$138.0 billion
October 1, 2018$169.4 billion
October 1, 2019$181.3 billion
October 1, 2020$229.0 billion
October 4, 2021$260.1 billion
October 3, 2022$290.4 billion
October 5, 2023$242.0 billion
October 1, 2024$270.8 billion
September 2, 2025$292.9 billion
October 2, 2026$326.3 billion

Clients and services

Client mix

Regulatory assets by client typeForm ADV Item 5.D, as reported. Client counts are approximate.
MeasureBarRAUM
Other investment advisers 766,796 clients $145.8 billion
Individuals (other than high net worth) 431,514 clients $92.6 billion
High net worth individuals 45,656 clients $86.5 billion
Pension and profit sharing plans 227 clients $936.2 million
Corporations or other businesses 169 clients $299.5 million
Charitable organizations 44 clients $113.6 million

How the firm is paid

  • A percentage of assets under management
  • Hourly charges
  • Subscription fees
  • Fixed fees
  • Other

Advisory services

  • Financial planning
  • Portfolio management for individuals or small businesses
  • Portfolio management for businesses or institutional clients
  • Pension consulting
  • Selection of other advisers
  • Publication of periodicals or newsletters
  • Educational seminars or workshops

Financial planning clients (Item 5.H): 101000.

Wrap fee program sponsor or portfolio manager: yes.

Other business, affiliations and custody

Other business activities (Item 6.A)

None reported.

Financial industry affiliations (Item 7.A)

  • Accountant or accounting firm
  • Insurance company or agency

Custody (Item 9)

The firm reported custody of client cash or securities, $30.5 billion in total.

Investment adviser representatives

IARs registered with the firm
723
Also registered through a broker-dealer
0
Employees who are IARs (Form ADV 5.B(3))
692

Designations held by the firm's IARs: CFP 182, CFA 13, ChFC 13, PFS 1.

Between 62 and 326 of the firm's 723 IARs are registered in jurisdictions that require IAR CE. The source counts registrations by jurisdiction, and many IARs are registered in more than one, so the exact number is not knowable from it. IAR CE requirements by state.

Counts only. AdvisorIQ does not list individual people.

Disclosures

On Form ADV Item 11 the firm answered yes to 0 disclosure questions. See the detail on IAPD.

Succession and acquired firms

On Form ADV Item 4 the firm did not report succeeding to another adviser's business.

Succession and M&A for advisors

Similar-sized firms in California

The five independent RIAs nearest in regulatory assets with a main office in the same state.

Firm data as of October 2, 2026, from ia100226.zip. Figures are as the firm reported them; corrections are made on Form ADV and appear after the next monthly reload.

Data as of October 2, 2026, from Form ADV. Sources: SEC registered adviser data (ia100226.zip) and IAPD compilation reports. How the directory is built.