{"type":"ria_state","disclaimer":"Firm-level data as reported on Form ADV to the SEC and state regulators; corrections are made on Form ADV and appear after the next monthly reload.","title":"Independent RIAs in Wisconsin","lead":"As of October 2, 2026, 307 independent wealth management RIAs based in Wisconsin reported $94.0 billion in regulatory assets under management; the largest by assets was Orgel Wealth Management, LLC, with $9.5 billion.","as_of":"2026-10-02","facts":{"state":"Wisconsin","code":"WI","population":"Independent wealth management RIAs: firms whose individual and high net worth clients hold at least half of their regulatory assets and that offer financial planning or portfolio management for individuals, leaving out broker-dealers, banks and their advisory arms. Asset managers, private fund managers and pension consultants are not in the directory.","latest":{"independent":{"accounts":233896,"firms":307,"median_raum":99441000,"raum":94018934018,"advisory_employees":1226,"avg_account":401968.969191435,"band_100m_250m":57,"band_100m_250m_raum":9092584910,"band_10b_plus":0,"band_10b_plus_raum":0,"band_1b_5b":21,"band_1b_5b_raum":34808329613,"band_250m_500m":30,"band_250m_500m_raum":10292502230,"band_500m_1b":27,"band_500m_1b_raum":18522999778,"band_5b_10b":2,"band_5b_10b_raum":17598699873,"band_lt100m":138,"band_lt100m_raum":3703817614,"bd_affiliated_share":0.00651465798045603,"cfp_professionals":359,"clients":106410,"custody_share":0.254071661237785,"employees":1775,"fee_aum_pct_share":0.93485342019544,"fee_commissions_share":0.0260586319218241,"fee_fixed_share":0.602605863192182,"fee_hourly_share":0.511400651465798,"fee_other_share":0.0944625407166124,"fee_performance_share":0.0390879478827362,"fee_subscription_share":0.00651465798045603,"financial_planning_share":0.798045602605863,"firms_with_raum":275,"iars":1323,"mean_raum":341887032.792727,"new_firms":30,"p25_raum":15352387,"p75_raum":290431512.5,"p90_raum":839059185.2,"raum_discretionary":87780619716,"top100_share":0.907881499950405,"top10_share":0.381811313699083},"independent_sec":{"accounts":217381,"firms":136,"median_raum":293636953,"raum":90097741114,"advisory_employees":1005,"avg_account":414469.254967085,"band_100m_250m":55,"band_100m_250m_raum":8875209620,"band_10b_plus":0,"band_10b_plus_raum":0,"band_1b_5b":21,"band_1b_5b_raum":34808329613,"band_250m_500m":30,"band_250m_500m_raum":10292502230,"band_500m_1b":27,"band_500m_1b_raum":18522999778,"band_5b_10b":2,"band_5b_10b_raum":17598699873,"band_lt100m":0,"band_lt100m_raum":0,"bd_affiliated_share":0.0147058823529412,"cfp_professionals":299,"clients":93398,"custody_share":0.463235294117647,"employees":1508,"fee_aum_pct_share":0.992647058823529,"fee_commissions_share":0.0441176470588235,"fee_fixed_share":0.647058823529412,"fee_hourly_share":0.551470588235294,"fee_other_share":0.0735294117647059,"fee_performance_share":0.0441176470588235,"fee_subscription_share":0.00735294117647059,"financial_planning_share":0.852941176470588,"firms_with_raum":135,"iars":1105,"mean_raum":667390674.918519,"new_firms":16,"p25_raum":174583901.5,"p75_raum":676636299,"p90_raum":1388817748.4,"raum_discretionary":84326543713,"raum_growth_1y":0.181210571187589,"successions":0,"top100_share":0.947393905602995,"top10_share":0.39842833201089},"state":{"accounts":16515,"firms":171,"median_raum":16678926.5,"raum":3921192904,"advisory_employees":221,"avg_account":237432.207326673,"band_100m_250m":2,"band_100m_250m_raum":217375290,"band_10b_plus":0,"band_10b_plus_raum":0,"band_1b_5b":0,"band_1b_5b_raum":0,"band_250m_500m":0,"band_250m_500m_raum":0,"band_500m_1b":0,"band_500m_1b_raum":0,"band_5b_10b":0,"band_5b_10b_raum":0,"band_lt100m":138,"band_lt100m_raum":3703817614,"bd_affiliated_share":0,"cfp_professionals":60,"clients":13012,"custody_share":0.087719298245614,"employees":267,"fee_aum_pct_share":0.888888888888889,"fee_commissions_share":0.0116959064327485,"fee_fixed_share":0.567251461988304,"fee_hourly_share":0.47953216374269,"fee_other_share":0.111111111111111,"fee_performance_share":0.0350877192982456,"fee_subscription_share":0.00584795321637427,"financial_planning_share":0.754385964912281,"firms_with_raum":140,"iars":218,"mean_raum":28008520.7428571,"new_firms":14,"p25_raum":5566711.75,"p75_raum":46049879,"p90_raum":71300000,"raum_discretionary":3454076003,"top100_share":0.971252684129615,"top10_share":0.239539282559102}},"broker_dealer_affiliated_not_included":{"firms":19,"raum":21076072620},"series":{"firms":{"segment":"independent_sec","unit":"count","points":[{"as_of":"2018-10-01","value":101},{"as_of":"2019-10-01","value":102},{"as_of":"2020-10-01","value":101},{"as_of":"2021-10-04","value":107},{"as_of":"2022-10-03","value":114},{"as_of":"2023-10-05","value":110},{"as_of":"2024-10-01","value":114},{"as_of":"2025-09-02","value":125},{"as_of":"2026-10-02","value":136}]},"raum":{"segment":"independent_sec","unit":"usd","points":[{"as_of":"2018-10-01","value":46737085824},{"as_of":"2019-10-01","value":44064293875},{"as_of":"2020-10-01","value":52795599245},{"as_of":"2021-10-04","value":59677876622},{"as_of":"2022-10-03","value":69105078924},{"as_of":"2023-10-05","value":57765823805},{"as_of":"2024-10-01","value":67842527882},{"as_of":"2025-09-02","value":76275765991},{"as_of":"2026-10-02","value":90097741114}]},"accounts":{"segment":"independent_sec","unit":"count","points":[{"as_of":"2018-10-01","value":112364},{"as_of":"2019-10-01","value":125831},{"as_of":"2020-10-01","value":137351},{"as_of":"2021-10-04","value":148496},{"as_of":"2022-10-03","value":167936},{"as_of":"2023-10-05","value":166573},{"as_of":"2024-10-01","value":186532},{"as_of":"2025-09-02","value":200370},{"as_of":"2026-10-02","value":217381}]},"median_raum":{"segment":"independent_sec","unit":"usd","points":[{"as_of":"2018-10-01","value":247659655},{"as_of":"2019-10-01","value":22710004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(IA_FIRM_STATE_Feed_10_07_2026.xml.gz)"},{"url":"https://www.nasaa.org/industry-resources/investment-advisers/investment-adviser-representative-continuing-education/iar-ce-map/","checked":"2026-10-05","label":"NASAA IAR CE map"}],"related":[{"title":"RIA market data by state","url":"https://advisoriq.com/ria/states/"},{"title":"Largest independent RIAs by assets under management in Wisconsin","url":"https://advisoriq.com/ria/rankings/largest/wisconsin/"},{"title":"Fastest-growing independent RIAs over one year in Wisconsin","url":"https://advisoriq.com/ria/rankings/fastest-growing/wisconsin/"},{"title":"Fastest-growing independent RIAs over three years in Wisconsin","url":"https://advisoriq.com/ria/rankings/fastest-growing-3-year/wisconsin/"},{"title":"Fastest-growing independent RIAs over five years in Wisconsin","url":"https://advisoriq.com/ria/rankings/fastest-growing-5-year/wisconsin/"},{"title":"IAR CE in Wisconsin","url":"https://advisoriq.com/ce/iar/wisconsin/"}],"notes":["Firms are placed in the state of their main office.","History covers SEC-registered firms only, from October 2018."],"url":"https://advisoriq.com/ria/states/wisconsin/","citation":"AdvisorIQ, as of 2026-10-02. https://advisoriq.com/ria/states/wisconsin/","license":"https://advisoriq.com/license/","publisher":"AdvisorIQ, independent education for financial advisors"}